Top 10 Reasons to Use Small Business Marketing Automation

Posted on October 20th, 2014 by Veronica Taylor

If you run a small business, you may not have tried marketing automation yet for your business. Small business owners often avoid it because they think it is too expensive, too complicated or won’t actually help them. If you have never tried marketing automation for yourself, however, you are missing out on a huge opportunity Read more…

Filed under: Marketing Automation

Financial Advisor Marketing Ideas: Client Centric Content

Posted on October 19th, 2014 by Ryan Cook

Currently, when one thinks about financial advisor marketing, many people think of promotion: who are you, what do you do, that sort of thing. But customers also want to know how you can help them, and what they should do to make the financial advisor process as quick as possible. Customers want to know what Read more…

Filed under: Financial Advisor, General Info

5 Simple Radio Promotion Ideas

Posted on October 18th, 2014 by Veronica Taylor

Want to keep people tuning in to your radio station? Save time in the process by automating a few of your radio marketing tasks. By using automation, you maximize your efficiency and impact while reducing your budget. Contests and promotions are a great way to keep listeners engaged even when they don’t have their radio Read more…

Filed under: Marketing Automation, Radio

New Movies in Theaters: Spread the Word Effectively

Posted on October 17th, 2014 by Veronica Taylor

New movies are coming out all the time, and you need to draw people in to your movie theater. How do you keep viewers coming back, buying concessions and recommending your theater to their friends? You need to connect with each of your viewers and keep in touch with them throughout the year. You need Read more…

Filed under: Marketing Automation, movie theater marketing

Version 8.8 is One of Our Most Exciting Releases Yet

Posted on October 16th, 2014 by Veronica Taylor

Version 8.8 of our application is almost here, and we are proud to share some of the best new features with you. We hope you have already had a chance to try out our new and improved Contact Manager. With 8.8 comes the release of Sonar so you can combine highly detailed and ongoing tracking Read more…

Filed under: General Info, Marketing Automation

3 Devastating and Avoidable Restaurant Online Marketing Mistakes

Posted on October 16th, 2014 by Veronica Taylor

Starting out in the restaurant business is challenging and maintaining a successful restaurant is even more difficult. There are a few common mistakes that many restaurant owners, managers and marketers make. Yet these mistakes are avoidable with the right marketing strategy. 1.) Not addressing negative reviews from customers Negative reviews are often devastating for a Read more…

Filed under: Marketing Automation, Restaurant Marketing

Do You Have 2 Minutes for Improved Optometry Marketing?

Posted on October 15th, 2014 by Veronica Taylor

Optometry marketing consists not only of advertising the latest styles of glasses, but also of building loyal relationships with your patients. Growing patient loyalty is achieved by providing the best patient experience possible. Personalized patient messaging is one of the best ways to connect with your patients, and it is being used by more and Read more…

Filed under: Life Sciences, Marketing Automation

3 Hospitality Marketing Trends that You Need to Incorporate

Posted on October 14th, 2014 by Veronica Taylor

As you know, hospitality marketing trends come and go. New coupon sites pop up, new social media sites claim to be all the rage, and new review sites grab your attention. It’s important to know which trends are just passing fads and which are here to stay. It’s also essential to know which trends will Read more…

Filed under: Hospitality Marketing, Marketing Automation