3 Reasons Social Media is Vital to Resort Marketing

Posted on September 1st, 2014 by Ryan Cook

Resort marketing is dynamic and appealing. In fact, some of the ideas employed by the hospitality industry and resorts are among the best out there. Something that needs to be considered for any business entering that industry, or any established business with older marketing traditions, is that social media is among the most important marketing Read more…


Filed under: Hotel Marketing, Marketing Automation

Retail Advertising: Is it Time to Automate Flash Sales?

Posted on August 30th, 2014 by Ryan Cook

Retail advertising is changing, and much of the retail traffic that occurs is online. Transactions are being performed more and more online, which opens the door to a new kind of advertising. Online retail organizations the world over already offer their stock online, and many have online-only deals. The retail industry, however, has something to Read more…


Filed under: Marketing Automation, Retail

Provide Automated Citizen Services Updates to Boost Satisfaction

Posted on August 29th, 2014 by Veronica Taylor

Keeping your citizens informed and satisfied is a huge part of getting re-elected. What is the best way to update citizens on what’s going on in their community and let them know about citizen services? An all-in-one automated communication solution is an ideal tool for reaching out to citizens. What types of tools are available Read more…


Filed under: Blog

What Gets Your Sales and Marketing Teams Working Together More Effectively?

Posted on August 28th, 2014 by Veronica Taylor

Sales and marketing are both as essential to your business as your actual products and services. Your marketing team helps bring in qualified leads and your sales team closes as many of these leads as possible. Everyone is working toward the same goal, but the communication process is often complicated between sales and marketing. Marketing Read more…


Filed under: Contact Manager, Marketing Automation

7 Efficient, Powerful Ski Resort Marketing Ideas

Posted on August 27th, 2014 by Veronica Taylor

In order to draw visitors to your ski resort, you need to create a feeling of fun, relaxation and escape from the ordinary. If you can appeal to each visitor personally, that’s even more effective. Do you need to do all this marketing and communication manually, taking up your time each day? Do you need Read more…


Filed under: Marketing Automation, Marketing Resorts

How to Increase Retail Sales using One Simple Tool

Posted on August 26th, 2014 by Veronica Taylor

What if you could take all the little time-consuming communication tasks out of your day while making your customer communication more effective? You can create a more personalized experience for your customers without adding to your workload. How? Use marketing automation. Marketing automation doesn’t just include online advertising and standard automated emails. It is more Read more…


Filed under: Marketing Automation, Retail

Managing Your Leads with Tags

Posted on August 25th, 2014 by Isiah Wint-Rose

As a marketing professional, managing your leads and prospects takes a lot of effort if you don’t have the right tools. The number of leads that come in on a daily basis can get lost if you don’t keep on top of it. Make this process easier by usingĀ tags. What are Tags? Tags are pieces Read more…


Filed under: Contact Manager, Marketing Automation

Political Campaign Advertising on the Internet: Doing it Right

Posted on August 25th, 2014 by Veronica Taylor

Politics is a tricky game. It is even more complicated by the fact that reaching voters is now being done through various internet techniques. Do you know how to effectively reach voters using the internet? If you are relying heavily on more traditional political campaign advertising, you are missing out on the opportunity to connect Read more…


Filed under: Government, Marketing Automation