Multi-Channel Marketing Blog

Published by SimplyCast

Regardless of what marketing strategy you’re measuring, there are some basic metrics to look to. However, in this blog, we’re going to establish not only the basics, but also what the industry experts are looking at.



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Posted In:
Metrics

Published by SimplyCast

With June starting tomorrow it means another month of informative blog posting will come to end end. Don't worry, we are not slowing down by any means but we want to take a look back at what the SimplyCast blogs had to offer over the last four weeks.

Everything from what marketers can learn from Oprah to what links you should be tracking in your email marketing newsletters.

Enjoy and we will see you again at the end of June (with a sun burn most likely).



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Posted In:
Affiliate    |    Autoresponder Marketing    |    Company News    |    Email Marketing    |    Fax Marketing    |    Metrics    |    Multi-Channel Marketing    |    Social Media

Published by SimplyCast

Just like any other marketing strategy, social media has its own set of metrics to monitor.

Before starting any metric monitoring, set a regular time to do analysis, whether it is weekly, monthly or quarterly. Also, analyzing yearly performances is a great indicator of overall business growth and success that helps you set goals for the upcoming year.

Due to this, ensure that you have reasonable and achievable goals set for individual metrics. Each area is unique and has its own set of parameters, and what may work for one metric may not necessarily for another.

In this blog, we’re going to use Facebook and Twitter as examples for social media, though these methods are fantastic for other social media channels.



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Posted In:
Best Practices    |    Metrics    |    Multi-Channel Marketing    |    Social Media

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Multi-Channel Marketing Blog    


In Case You Missed It: Multi-Channel Marketing Blog Recaps

Here are the 10 online marketing blog posts from the past few weeks that we feel deserve a second look. Enjoy.

10 Things You’re Not Doing With Your Email Marketing (and Should Be)

Start doing these 10 things immediately and watch your email marketing campaign jump up to an entirely different level of success.

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