Many companies send out monthly newsletters to keep their customers updated on the latest information. Subscribers often look forward to hearing about the new things going on with the business, so it is important to have an efficient way of providing these newsletters. If you simply send them out to readers every month, you aren’t able to measure how well the newsletters are doing, and are creating more manual work for employees. A digital solution allows you to create and streamline a newsletter management strategy and gain reports to improve future engagement. Having the newsletter sent out automatically will drastically reduce the manual work required, and save time for other, more hands-on tasks. SimplyCast presents the idea of an automated newsletter management system, designed to help organizations manage their subscriptions and improve their future newsletters.
This solution leverages automated engagement technology to streamline the newsletter generation process, produce reports, and notify subscribers when updated content is released.
How the Solution Benefits You
SimplyCast’s newsletter management solution aims to help companies organize their process and make it easier for those involved. It is easy to feel overwhelmed when you have many new people interested in subscribing to your newsletter, as you want everyone to successfully receive a copy. Being able to review and report the data collected from the newsletter engagement process is also valuable to a company, as it can help them address any issues, and improve the process in the future. Here is how our digital solution can take control of your newsletter system, and ensure that everyone is satisfied.
After the newsletters have been sent out, an in-depth report will be available for managers to review. This report is a useful tool for improving any issues and may include things like how many subscribers opened the newsletters, which links are being clicked on the most, and other ways subscribers are responding. This data is easy to interpret and allows you to see what is, or isn’t working, and make any necessary adjustments.
Uses a Centralized Database
Building a database of subscribers helps keep all the essential information in one centralized location. Each subscriber will have their own profile that holds any information you collect from them. These profiles can easily be imported if you have a preexisting list of subscribers, and can also be organized into distinct groups. For example, they can be sorted by location, age range, program participation, etc.
Sends Personalized Messages
When it comes time to send out your newsletter, each message can be personalized to individual subscribers. This is done automatically by the system, since you already have the information stored, meaning no human intervention is required. This saves employees time and resources, and ensures your newsletters are sent out quickly.
That’s the summary of what it takes to create a newsletter management solution and it’s only scratching the surface of what is possible when it comes to using digital technology to improve customer engagement.
The SimplyCast platform is a no-code platform that allows anyone to build and edit their solution. As a result, this solution is fully customizable, it can be tweaked or altered to meet the exact needs of every institution.
Don’t worry about scalability and security! SimplyCast is an ISO 27001:2013-certified company with data centers in the USA and Canada. This means we can assure you that your confidential data is safe on our secure server and the messages you transmit are completely encrypted. Our platform has the capacity to send 100,000+ messages every hour and allows 10,000+ concurrent sessions. We can also acquire additional gateways and servers if you need them.
Most importantly, we have a 99.5% minimum uptime. With our solution, you can have peace of mind.
Don’t wait! Our experts are ready to give you a one-on-one demo to explain how this solution works.
Simply request a demo by clicking the button below and let us show you how our solution can help you manage your newsletter strategy more efficiently.