How to Integrate Foodborne Illness Tracking with Packaging

How to Integrate Foodborne Illness Tracking with Packaging

Foodborne Illness Tracking

Food and beverage companies have a challenging task when it comes to ensuring the public are informed about foodborne illnesses. Implementing a straightforward method for checking the status of a product is an opportunity that these companies should consider improving safety and minimizing risk when a foodborne illness is discovered. 

A digital solution can make this easier than ever, by creating a direct connection from a package to a website that is paired with that product and shows when there’s an issue. 

SimplyCast presents the Foodborne Illness Tracking use case, a complete solution that leverages a communication engagement strategy along with personalized automation tools to simplify how consumers can check if a product is  

The solution leverages highly dynamic landing page and QR code technology to create a direct path from packaging to information. 

Creating a Foodborne Illness Tracker 

SimplyCast anticipated the need for food companies to create a packaging-based method for customers to check for foodborne illnesses. To answer the challenges this presents, there are three key factors: 

Step 1 – Risk Tracker 

First, a QR code can be attached to a product that leads to a general food safety page. When recalls or illness warnings are issued, this page can be updated to show those active risks. 

Step 2 – Source Tracking 

These QR codes can be issued on a processing plant level as well as on a product level, allowing each product to be paired with where it come from. 

Step 3 – Dynamic Status 

The status of the risk tracker can be easily adjusted to show what risks are relevant, ways to mitigate danger, and more information on what consumers should do. When danger subsides, the page can easily be returned to a standard safe option.   

Why SimplyCast? 

That’s the core of what it takes to create a foodborne illness tracker, and it’s only scratching the surface of what is possible when it comes to using digital technology to improve food safety. 

The SimplyCast platform is a no-code platform that allows anyone to build and edit their solution. As a result, this solution is fully customizable, it can be tweaked or altered to meet the exact needs of every institution. 

Don’t worry about scalability and security! SimplyCast is an ISO 27001:2013-certified company with data centers in the USA and Canada. This means we can assure you that your confidential data is safe on our secure server and the messages you transmit are completely encrypted. Our platform has the capacity to send 100,000+ messages every hour and allows 10,000+ concurrent sessions. We can also acquire additional gateways and servers if you need them. 

Most importantly, we have a 99.5% minimum uptime. With our solution, you can have peace of mind.  


Don’t wait! Our experts are ready to give you a one-on-one demo to explain how this solution works. 

Simply request a demo by clicking the button below and let us show you how our solution can help you manage your Foodborne Illness Tracker more efficiently. 

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