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Private Label Reseller: Should You Become a Reseller?

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Reseller

Tools
Marketing Automation Software: SimplyCast 360

3 min read

Looking for a private label reseller program or solution? Private label services enable you to provide your customers with new services without developing the tools yourself. This saves you time as well as development costs. Offering additional services builds customer loyalty and makes it less likely that your customers will move to a competitor for other services. A Reseller program may be exactly what you need to increase customer retention.

Reselling a marketing automation platform allows you to gain a new revenue stream. Marketing automation is a highly effective way for your customers to nurture leads and optimize their sales cycle. By providing the marketing and communication tools that your customers need, you can grow your own business as well as theirs. Click here to learn more about our Reseller program and download the free Reseller guide.

What types of businesses can successfully offer a private label solution?

Almost any business can offer their customers private label reseller tools. Some businesses, however, are especially suited to be marketing automation Resellers.

CRM solutions go great when joining with a marketing automation private label Reseller program. Customers can manage all their important contact data through the CRM while using the marketing automation tools to create successful campaigns. Customers have all the information they need to be integrated with the tools they need to reach out to their contacts.Web hosts are another example of businesses that can truly benefit from joining a private label Reseller program. Web hosting services combined with marketing automation services provides a complete solution for many small businesses. These customers would otherwise have to use multiple vendors to meet all their needs. Instead, by using a web host Reseller, they get everything they want in a single solution. It's simple, time-saving and they only have one bill to pay.

What type of customer would use marketing automation tools?

You may be wondering if becoming a reseller of a private label solution will be right for your business. Defining your customers' needs will help you decide. Many businesses use marketing automation to communicate effectively with their customers. Which Reseller program is right for you depends on what types of customers you have.

Enterprise businesses use marketing automation to connect on a personal level with thousands of customers. Instead of sending out mass campaigns to all their customers, they use marketing automation to create unique and personally targeted campaigns for each customer. This personalization helps enterprise businesses increase open rates and sales while reducing unsubscribes and customer churn.

Small businesses use marketing automation to save time and money while effectively reaching their customers. Marketing automation also enables small businesses to compete with larger businesses without having to hire additional staff. Small businesses can save hours each day by automating many of their manual processes.

If you have customers who communicate with their contacts on a regular basis, you can become a Reseller of a marketing automation solution. If you have customers who need to market their business efficiently, you can become a Reseller of a marketing automation solution. If you have customers who need effective social media management, you can become a Reseller of a marketing automation solution. If you have customers who want to nurture and manage leads, you can become a Reseller of a marketing automation solution.

Does offering a private label reseller solution affect my established brand?

Entering a private label reseller program puts you in the driver's seat. You rebrand the solution as your own. You set your own prices and decide how you want to sell the solution. You can resell just one tool or the entire solution.

Providing additional private label tools is great for branding and keeping your company's brand in the front of your customers' minds. Each time a customer sends a message using your private label solution, they will see and interact with your brand.

Want to become a part of our private label reseller program or just want to learn more about it? Download the Reseller guide today and sign up for a free interactive demo of SimplyCast 360, the all-in-one automated solution.

Once you have checked out the Reseller guide, please contact our Reseller team: Ariel Hopper, Director, Partnerships at 866.323.6572, ext. 1204 or ariel.hopper@simplycast.com.

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