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The Essential Guide to Digital Newspaper Marketing

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With online news and information constantly available, it is now more important than ever that your newspaper has a strong marketing strategy. Don't let marketing shift your attention away from reporting the news, though. By using marketing automation you can boost reader engagement and find new readers easily.

 

In this guide:

 

  • Use multi-channel communication
  • Track engagement
  • Provide readers with subscription and payment reminders automatically

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