SMS MARKETING FEATURE:
Add a personal touch to your mobile marketing by using SMS mail merge tags. As long as you already have the data in your opt-in list, you can add a few tags to your message to include it.
You can add a first name or phone number or any other piece of data stored in your list.
These characters will be included in your 140 limit.
Ready to use? Sign up for your free account. If not, read how to use.
To add merge tags, use the drop-down menu on the creation screen called "Merge Tag." Here you will see all your lists. Please note you must select a list that includes SMS contacts.
Once you do, the tags will be added to your campaign.
One handy feature of this is you can place a limit on how many characters the merge will use. If you select 10, any name over 10 will be cut off. This saves valuable characters for your message.
You can also do a preview to get a rough idea how everything will look.
Now you know more about using SMS message merge, sign up for a free account.