Keep Students and Faculty in the Loop

Industries

Tools

Email Marketing, Marketing Automation Software: SimplyCast 360

The Challenge

Keeping students and faculty up-to-date in serious events

When a serious emergency effects the campus, both students and faculty alike need to be alerted so they can take proper steps to ensure their safety. Emergencies can range from weather closures to much more extreme scenarios like an armed presence on campus or fires.

The Solution

Send automatic messages to everyone

In order to ensure all students and faculty are informed, SimplyCast suggests an emergency notification system that is customized to alert the contact on their preferred method of communication as specified through the emergency contact form. Recipients are asked to confirm that they received the message. If confirmation is not received the next method of communication is attempted until all methods have been exhausted.

The steps to success

Gather contact information

Have all students and faculty complete an emergency contact form that asks if they would prefer email, SMS, or phone as their primary method of communication. When an emergency scenario occurs, an emergency email, SMS, and voice broadcast are created using templates.
Contact students and faculty through several channels of communication

The emergency contact list is loaded into the SimplyCast 360 Project. Based on preference from the emergency contact form students are contacted on their first preferred contact method.
Get confirmation from students and faculty

Users who click the link stating that they understand and have received the email are halted from the process immediately. Users who reply to the SMS with "I understand" are also halted from the process immediately. If someone did not respond, they would be contacted through other forms of communication. A list of users who did not confirm receipt are collected in a list.