Financial Advice Flow: Campaign Launchpad
As a financial institution, customers often have questions about the services you offer. More customers are moving to the web to find this information which can be a convenient way to directly send it to them.First you can have a signup form on your site that customers can fill out and pick what kind of information they are looking for. Next they'll receive a generic welcome email. Finally, depending on what they selected, an email with the information they requested will be sent out to them.