SimplyCast Rolls Out App Integration Manager

SimplyCast Rolls Out App Integration Manager

March 17, 2015

SimplyCast is launching the App Integration Manager, which will enable users to customize their experience by viewing all their integrations in the same place in the SimplyCast dashboard.

The App Integration Manager provides a strong framework that will allow the team to rapidly develop integrations with relative ease.

The App Integration Manager will configure integrations from the e-commerce industry, CRM industry and other industries with bi-directional data capability.

Dartmouth, Nova Scotia, March 17, 2015 -, a global leader in multi-channel marketing Platform-as-a-Service solutions, is proud to launch the new App Integration Manager, designed to simplify bi-directional data exchange with SimplyCast's marketing automation application.

The App Integration Manager provides a single home in the SimplyCast application for all integrations. Integrations enable the SimplyCast application and other applications to share data back and forth. Integrating connects two applications in order to share information, save time and increase ease of use. SimplyCast currently integrates with many applications for e-commerce, CRM, and other industries. These integrations include Bigcommerce, SalesForce, WordPress and many others.

To access the new App Integration Manager, SimplyCast users will log in to their account and click on the Integrations link in the sidebar, where they will see all the available integrations. Users can create and configure the integrations that they use.

The integrations handled by the App Integration Manager are designed to provide ultimate convenience for users. The SimplyCast application automatically pulls data and sends data to the other platforms that it integrates with. This consistent data exchange keeps contact information, unsubscribes and other information up to date. The user specifies how they want their data updated. This process saves the user time and simplifies the process of updating customer information.

"The App Integration Manager keeps each user's unique integrated applications organized. It provides a single place for users to update their preferences about their applications," said Saeed El-Darahali, President and CEO of SimplyCast. "As we integrate with more and more platforms, the App Integration Manager will continue to play a vital role for growth and an optimized user experience."

About SimplyCast is a leading provider of interactive and multi-channel communication software for organizations worldwide. The company's 360 Customer Flow Communication Platform is a feature-rich solution combining marketing automation, inbound marketing, and interactive communication. With customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries, SimplyCast provides organizations the ability to effectively reach customers on their preferred mode of communication.

For More Information Contact

Veronica Taylor

866-323-6572, Ext. 1403

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