By adding a quality marketing automation solution to your arsenal, you are able to provide your clients with more services to help create and manage their marketing campaigns, ensuring their reliance on your business as a one-stop shop for all the tools they need. Also, because you are adding this white-label service under your own brand and on top of what you already offer as a Google Partner, you can adjust your rates accordingly, creating a new revenue stream for your business while improving your brand value in the process.