This refers to an American law that establishes compliance requirements for those who send email with the primary purpose of advertising or promoting a commercial product or service. All emails that are sent out via the SimplyCast email marketing system will automatically have two mandatory compliance options:
Our system automatically adds an unsubscribe link to the bottom of every email sent from our system ensuring that there is always a clear, easy to use, and fully functional unsubscribe method included with every email campaign.
Also the sender of the email, (i.e. the person or company noted in the From Label), must display a physical postal address within the content of the message.