SimplyCast Answer for FAQ: What types of actions can influence transactional emails?

What types of actions can influence transactional emails?

Email FAQs

Transactional emails are emails that are triggered to be sent based off of an action or inaction that a subscriber takes.

Examples of actions or inactions that could influence (or trigger) a transactional email to be sent:

  • A subscriber signs up to receive communications from you, invoking a welcome email.
  • A subscriber purchases an item off your site, causing a confirmation email to be sent.
  • A subscriber filled out a form or survey, triggering a Thank You email.
  • A subscriber hasn't opened a time sensitive email within a specified allotment of time, causing a follow-up email to be sent.
  • A subscriber has not filled out a mandatory survey within the specified time frame, prompting an email reminder.

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