SimplyCast - Cater to Readers' Personal Interests

Cater to Readers' Personal Interests

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Sometimes readers don't want to read the whole newspaper but just want to skip to the content that is important to them. Readers can select their preferences then receive a personalized email compilation of stories. It's all done automatically, so each reader may receive a different email. Targeted messages increase reader engagement and loyalty, and prove that your newspaper cares about its readers' interests and opinions. Don't blast your readers with all the news. Personalize!

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