Send out regular automotive email newsletters and text messages to highlight your new products, seasonal promotions and safety tips. Your customers can select how they prefer to be contacted so that you will always reach them in the way that is most convenient. Staying in frequent contact with your customers lets them know that you care about their business and their needs. With marketing automation, it is easy to create messages and schedule a time for them to send. Messages can be automatically segmented based on customer preferences or can be sent out to your entire list. All data received (including open rates, click-throughs and more) is organized into easy to understand reports so you can see which messages got the most interaction.