Help New Students: Campaign Launchpad

When frosh move into residence a large section of them will be new to the city and require different pieces of information. Too much information at once can be overwhelming and not absorbed properly, so allow students to choose the most important information for them. Provide new students with an online signup form where they can pick out information that seems useful to them. Based on the pieces of information identified each student will receive a unique series of messages that contain the information they need.