Parents know sports facilities offer a number of different programs year round for different age groups, however find the right one can be difficult. Providing an SMS menu for upcoming events makes it easy for parents to find programs for their children.
First an SMS keyword is needed for the facility that people can text. The keyword can be texted in by potential clients with the child's age included. Based on this data the campaign will send different options back depending to the age of the child. They could also text another phrase with the keyword like "schedule" to receive the full schedule right on their phone.