At sports and recreational events contests are an easy way to have a little fun with your fans and help promote your business. Ask a quick trivia question to get fans engaged. Fans can text their answers to an SMS short code. They receive a text message telling them if they got the answer correct or not. If they got the correct answerv they'll be tagged accordingly. Then all you need to do is pick a winner. An SMS message will be sent to the winner informing them they won.