So, CASL has an impact on anyone sending to Canada or within Canada, business or individual, and can levy fines between $1-10 million if violated. CASL means simply that you have a reason and an incentive to do what you have likely been doing if you've communicated via email in recent years. Much of what CASL now enforces are simply email best practices that SimplyCast has been following for some time now. In other words, you need to enforce those best practices by July 1 2014, and you need to know how. That's where we come in.