I know it is May and spring arrived several weeks ago but it took until this past weekend before spring cleaning could be done at home. But man did it ever feel good to tidy up, throw away a lot of junk and start fresh for the months ahead.
If you have not done so already, I highly recommend you do the same to your email marketing efforts and see how good it feels. The best part of the whole process. It does not involve getting out the bleach and scrubbing toilets or packing away winter boxes.
Here are two really quick tips for spring cleaning your email marketing lists:
- Breath life back into your lists
- Re-engage inactive subscribers