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Nova Scotia Email Marketing Corporation Attracts Top Talent

2 min read

Nova Scotia Email Marketing Corporation Attracts Top Talent

Dartmouth, Nova Scotia, November 18, 2009 - SimplyCast, a leading provider of email marketing solutions for organizations worldwide, today announced that its Board of Directors has named Mr. Saeed A. El-Darahali to serve as the organization's President and Chief Executive Officer.

Saeed joins SimplyCast with over nine years of experience as an entrepreneur, executive, startup advisor, board member and venture capitalist. Saeed most recently served as Acting CEO for the organization since January 2009 and mentor since January 2006. Saeed holds a Masters of Business Administration, a Bachelor of Science in Computer Science and a Certificate of Human Resource Management, all from Saint Mary's University in Halifax, Nova Scotia.

"Saeed comes to SimplyCast with an exceptional background and an impressive track record of helping many startup companies in Nova Scotia. He is well versed in managing technology firms and his expertise in online marketing will serve the company well. Furthermore, Saeed has the industry knowledge, vision, and passion to grow SimplyCast to become a world-class company", said Mr. Collins, Chair of the Board of Directors.

SimplyCast has thousands of customers in various industries with some of the world's most recognized brand names in retail, non-profit and hospitality industries. The company's flagship Email Marketing product is a feature-rich solution that is used in 179 countries and is expanding rapidly to serve clients all over the globe.

"Email Marketing is the most effective medium of communications for businesses worldwide with the highest ROI. The future of email is very solid and every business must incorporate it into their marketing strategy. If you are not communicating with your clients, you are leaving a lot of dollars on the table. Email can be the most effective way to increase your sales while keeping a high percentage of your margins", said Mr. El-Darahali. "Our goal is to make email marketing available to every business worldwide with the mission to make it simple. Hence, why we named our corporation SimplyCast, it is very simple to use."

About SimplyCast

SimplyCast.com is a leading provider of interactive marketing software and services for organizations worldwide. The company's multi-channel marketing platform is a feature-rich solution used by thousands of customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries. With thousands of organizations using SimplyCast solutions to automate email, survey, event, SMS, Twitter, fax, and autoresponder marketing needs, they now have the power to effectively reach customers on their preferred mode of communication.

For More Information Contact:

Michael Cusden

C: 902.220.7233

michael.cusden@simplycast.com

www.SimplyCast.com

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