SimplyCast Launches Online Marketing University

The first program released, Email Marketing 101, will provide the user with the basics to operate an email marketing campaign from start to finish. Course sections include best practices, list creation, campaign creation, tracking results and finally a glossary section to explain all of the terminologies. Within each detailed course, examples are provided as well as added blog post references to further explain each aspect of email marketing and how it can be used to grow a business.

"There aren't many all-in-one resources available to teach the effectiveness of every type of online marketing for small business owners, especially if they're new to it," said Saeed El-Darahali, president and CEO of SimplyCast. "The goal of the University is to educate readers on how to fully take advantage of all modes of marketing communications."

As further programs are released for fax marketing, survey marketing, and the many other online tools provided by SimplyCast, the university will become one of the most complete online marketing resources on the Internet.

SimplyCast.com is a leading provider of interactive marketing software and services for organizations worldwide. The company's multi-channel marketing platform is a feature-rich solution used by thousands of customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries. With thousands of organizations using SimplyCast solutions to automate email, survey, event, SMS, Twitter, fax, and autoresponder marketing needs, they now have the power to effectively reach customers on their preferred mode of communication.

Micheal Cusden

Ph. 902-835-8974 Ext. 5

michael.cusden@simplycast.com